Ever head the term “it takes a village”? Normally, the reference is about child-rearing. At Every, we think it applies to building a healthy business, too. That’s why we believe surrounding yourself with like-minded upstarts, go-getters and yes-we-can-doers can rocket you from good to great when it comes to business growth.

But how do you build a village while running full speed on everything else in your life? It’s hard with non-stop meetings, night after night at your laptop, midnight diaper runs to the drugstore and more. We get it.

Well, one way is to change your thinking about it: first, treat creating your network as an investment of your time and energy in something positive that will lead you to a better bottom line. With that, you’ll be off and running in no time.

Here are four ways to start today.

  1. Meet Up It’s a digital world. We get that, too. But there’s something to be said for real human contact. There’s huge value in meeting with your peers and competition, IRL. So yeah, you could binge another 3 episodes of that series. Or you could get out to that local creative entrepreneur mixer at that craft brewery instead.
  2. Get an accountability buddy. The American Society of Training and Development (ASTD) did a study on accountability and found that you have a 65% of completing a goal if you commit to someone. Got a specific accountability appointment with a person you’ve committed, and your chance of success goes up to 95%. Those are serious numbers. Basically, find a peer or friend and lock in your goals together. The results can be game-changing.
  3. Get a coach (or mentor). The business world is competitive. It’s also full of whole-hearted leaders and people who want to share their learning, missteps and network. These pros can push and motivate you to the next level – and are key to helping you think bigger and connect with more and more peers who in turn, can help you in various ways.
  4. Masterminding. One of the best new approaches to ideation is masterminding. It’s “groupthink” on steroids. Once you populate your village, hold regular court in a monthly meeting in an online forum or web-app enabled conference call. Watch what happens when you set up and share a problem to a group of like-minded, smart and connected people in your network. You get help! You also get great ideas and opportunities to people looking to freelance, be creative, volunteer, unstick your marketing problems… The list goes on.
  5. Get out there (part two). Joining an industry organization, volunteering for a cause that’s close to your heart (or your business), or put together your own community event are all amazing ways of getting noticed and building your network, too

It’s common for entrepreneurs to feel the highs and lows of running a business, needing to pivot and going hard at a problem. Well, when you have allies around you who can help hold you accountable to your own daily & weekly to-do’s and goals, it’s easier to feel motivated and “in” the solution. It also leads you down progressive and exciting new paths.

So get a village today, and you’ll be better off tomorrow. (Yes, and the day after that.)